Varun Beverages makes big moves again
Indian big player Varun Beverages (VBL) who is PepsiCo second biggest bottler has acquired the South African bottler BevCo for a reported $163M. BevCo was PepsiCo’s current contracted bottler and will now be a subsidiary of VBL. The purchase includes all its stocks and subsidiaries. BevCo distributes to Eswatini and Lesotho and this deal also includes the distribution rights to both Namibia and Botswana. The acquisition was concluded in the first quarter of 2024.
Varun Beverages in another chess move penned another deal in the second quarter of 2024 to manufacture, distribute and sell snacks for PepsiCo in both Zimbabwe and Zambia. Varun Beverages in agreement with PepsiCo have an exclusive snacks franchising deal with Premier Nutrition Trading LLC, Dubai (PepsiCo Inc. subsidiary) to manufacture, distribute and sell 'Simba Munchiez' in these two territories.
The manufacturing facility is said to be a $7M investment, further increasing the market share that VBL currently enjoys in the Southern African region. It’s planned expansion spans two years, with the Zimbabwe leg planned to be operational by October 2025 and the Zambia leg planned for April 2026.
This infrastructure development is sure to stimulate economic activities in these countries and increase employment. This investment also serves as a positive endorsement that may attract other multinationals to also invest in these countries.
VBL also holds the franchise rights for PepsiCo products in territories in Nepal, Sri Lanka, Morocco, Zambia and Zimbabwe.
#manufacture, #distribute PepsiCo #Zimbabwe #Zambia.#fmcg #supplychain #supplyanddemand #supplychainlogistics
Indian big player Varun Beverages (VBL) who is PepsiCo second biggest bottler has acquired the South African bottler BevCo for a reported $163M. BevCo was PepsiCo’s current contracted bottler and will now be a subsidiary of VBL. The purchase includes all its stocks and subsidiaries. BevCo distributes to Eswatini and Lesotho and this deal also includes the distribution rights to both Namibia and Botswana. The acquisition was concluded in the first quarter of 2024.
Varun Beverages in another chess move penned another deal in the second quarter of 2024 to manufacture, distribute and sell snacks for PepsiCo in both Zimbabwe and Zambia. Varun Beverages in agreement with PepsiCo have an exclusive snacks franchising deal with Premier Nutrition Trading LLC, Dubai (PepsiCo Inc. subsidiary) to manufacture, distribute and sell 'Simba Munchiez' in these two territories.
The manufacturing facility is said to be a $7M investment, further increasing the market share that VBL currently enjoys in the Southern African region. It’s planned expansion spans two years, with the Zimbabwe leg planned to be operational by October 2025 and the Zambia leg planned for April 2026.
This infrastructure development is sure to stimulate economic activities in these countries and increase employment. This investment also serves as a positive endorsement that may attract other multinationals to also invest in these countries.
VBL also holds the franchise rights for PepsiCo products in territories in Nepal, Sri Lanka, Morocco, Zambia and Zimbabwe.
#manufacture, #distribute PepsiCo #Zimbabwe #Zambia.#fmcg #supplychain #supplyanddemand #supplychainlogistics
